Ingredients

What's in ado: Every Ingredient, Explained

All three ingredient lists, exactly as printed on our tubes, with what each ingredient does and why it's there.

Quick answer

ado's three products are built from mild cleansers (in the face wash), humectants, emollients and oat, with zinc oxide as the sunscreen's only UV filter. None contains parabens, phthalates, retinoids or exfoliating acids. Each lists fragrance, last on the label. The face wash and sunscreen use preservatives on the EU's permitted list.

ado's three products are made from mild cleansers, humectants, emollients and oat, and the sunscreen uses zinc oxide as its only UV filter. None contains parabens, phthalates, retinoids or exfoliating acids, and each lists fragrance, last on the label. Here is every ingredient, exactly as printed on our tubes, with what it does and why it's there.

ado is an Indian skincare brand made for kids, tweens and teens aged 7–17: a gentle oat face wash, a moisturiser and a zinc oxide SPF 50+ sunscreen. We make these products, so we're not neutral, and this page sticks to the label and public reference sources.

How to read the tables. "What it is" gives each ingredient's main functions as listed in CosIng, the European Commission's cosmetic ingredient database. "Why it's there" is our plain-English reason. Under India's Cosmetics Rules, 2020 (Rule 34), ingredients above 1% are listed in descending order and those at 1% or less in any order, so position is only a rough guide to amount.

What's in ado Gentle Oat Face Wash?

A sulfate-free gel cleanser with three mild, coconut-derived cleansers and oat kernel extract. The label says it's formulated without dyes, parabens, sulfates and phthalates, and that it's non-comedogenic (made not to clog pores).

ado Gentle Oat Face Wash (100 mL): full ingredient list
Ingredient (as printed on the label) What it is (CosIng function) Why it's there
Aqua Solvent (water) The base that carries and dissolves everything else.
Cocamidopropyl Betaine Surfactant: cleansing, foam boosting A mild, coconut-derived cleanser that lifts sweat, dust and sunscreen and makes a soft lather.
Sodium Lauroamphoacetate Surfactant: cleansing, foaming A second mild, coconut-derived cleanser. Used together, the cleansers keep the lather gentle and non-stripping.
Glycerin Humectant Helps skin hold on to moisture, so it doesn't feel tight after washing.
Coco-Glucoside Surfactant: cleansing A mild cleanser made from coconut alcohol and glucose. The AAP lists coco-glucoside among cleanser ingredients to look for.
Sodium Chloride Viscosity controlling; bulking (salt) Thickens the gel.
Citric Acid Buffering (pH adjuster); chelating Adjusts the pH of the gel. It isn't there to exfoliate, and the wash is rinsed off.
Acrylates/C10-30 Alkyl Acrylate Crosspolymer Viscosity controlling; emulsion stabilising; film forming Gives the gel its texture and keeps it stable.
Sodium Benzoate Preservative Helps keep the face wash free of microbes once it's opened. More on this below.
Glyceryl Oleate Emollient; emulsifying Softens skin so washing doesn't leave it dry.
Polyquaternium-10 Film forming; antistatic A conditioning polymer that leaves skin feeling smooth after rinsing.
Guar Hydroxypropyltrimonium Chloride Skin conditioning; film forming; viscosity controlling (made from guar gum) Helps skin feel soft after rinsing.
Sodium Hydroxide Buffering (pH adjuster) Adjusts the pH of the finished gel.
Avena sativa (Oat) Kernel Extract Skin conditioning; emollient; antioxidant The oat in this step. It's an oat extract, not colloidal oatmeal.
Fragrance Fragrance (parfum) Gives the face wash its scent. See the fragrance section below.

What's in ado Daily Moisturiser?

A lightweight gel-cream built on glycerin, squalane and oat kernel flour (colloidal oatmeal). The label says it's pH balanced and free from parabens and phthalates.

ado Daily Moisturiser (100 mL): full ingredient list
Ingredient (as printed on the label) What it is (CosIng function) Why it's there
Aqua Solvent (water) The base of the gel-cream.
Glycerin Humectant Helps skin hold on to moisture.
Squalane Emollient; refatting A light oil that softens skin without a greasy feel. The AAP lists squalane among moisturiser ingredients to look for.
Dimethicone Emollient; skin protecting A silicone that gives a smooth, non-greasy feel and helps protect the skin's surface.
Avena sativa (Oat) Kernel Flour Finely ground oat (colloidal oatmeal): absorbent, bulking, viscosity controlling Helps soothe dry skin and gives the cream body.
Cetearyl Olivate Emulsifying; emollient (made from olive oil fatty acids) Holds the water and oils together and softens skin.
Sorbitan Olivate Emulsifying Works with cetearyl olivate to keep the cream stable.
Carbomer Gel forming; viscosity controlling Gives the light gel-cream texture.
Acrylates/C10-30 Alkyl Acrylate Crosspolymer Viscosity controlling; emulsion stabilising Keeps the texture smooth and stable.
1,2-Hexanediol Solvent; skin conditioning Helps dissolve and blend the other ingredients.
Caprylyl Glycol Emollient; skin conditioning Conditions and softens skin.
Sodium Hydroxide Buffering (pH adjuster) Adjusts the pH. The moisturiser is labelled pH balanced.
Tropolone Skin conditioning A skin-conditioning ingredient, as CosIng classes it.
Fragrance Fragrance (parfum) Gives the moisturiser its scent.

What's in ado Mineral Sunscreen SPF 50+?

One active ingredient, zinc oxide, which is the only UV filter. The label says broad spectrum (UVA/UVB); no PA rating is stated. India's sunscreen consensus, PRISM-ISF (2025), says a sunscreen with inorganic filters like zinc oxide "is preferred over any other sunscreen" for children. The other ingredients make up the lightweight, non-greasy cream and preserve it.

ado Mineral Sunscreen SPF 50+ (100 mL): full ingredient list
Ingredient (as printed on the label) What it is (CosIng function) Why it's there
Zinc Oxide (active) UV filter; skin protecting The only UV filter. It protects against UVB and UVA rays, and the tube is labelled broad spectrum SPF 50+. EU rules list zinc oxide as a permitted UV filter (Annex VI).
Aqua Solvent (water) Part of the cream base.
C12-15 Alkyl Benzoate Emollient A light emollient that helps the cream spread smoothly.
Styrene/Acrylates Copolymer Film forming; opacifying Helps the sunscreen form an even film on skin.
Octyldodecyl Citrate Crosspolymer Humectant Helps skin hold on to moisture.
Phenyl Trimethicone Skin conditioning (occlusive); silicone Gives a silky, light feel.
Cetyl PEG/PPG-10/1 Dimethicone Emulsifying Holds the water and silicone parts of the cream together.
Dimethicone Emollient; skin protecting A smooth, non-greasy feel.
Polyhydroxystearic Acid Emulsifying Helps keep the cream evenly mixed. It's an emulsifier, not an exfoliating acid.
Glycerin Humectant Helps skin hold on to moisture.
Ethyl Methicone Emollient (silicone) A light, smooth feel.
Silica Absorbent; opacifying; viscosity controlling Absorbs excess oil and helps the non-greasy finish.
Cetyl Dimethicone Emollient (silicone) Softens skin and helps the cream glide on.
Triethoxycaprylylsilane Binding Helps bind the powder ingredients into the cream.
Glyceryl Behenate Emollient; emulsifying Adds body and helps keep the cream stable.
Sodium Chloride Viscosity controlling (salt) Helps keep the texture stable.
Acrylates/Dimethicone Copolymer Film forming; binding Helps the sunscreen form an even film.
Phenoxyethanol Preservative Helps keep the sunscreen free of microbes once it's opened. More on this below.
Chlorphenesin Preservative Works alongside phenoxyethanol to preserve the product.
Phenethyl Alcohol Fragrance CosIng classes it as a fragrance ingredient. See the fragrance section below.
Avena sativa (Oat) Kernel Flour Finely ground oat (colloidal oatmeal): absorbent, bulking Helps soothe skin.
Caprylyl Glycol Emollient; skin conditioning Conditions and softens skin.
Cetyldimethicone/Bis-Vinyldimethicone Crosspolymer Emollient; skin conditioning (silicone) Gives a soft, smooth finish.
Chrysanthemum parthenium (Feverfew) Flower/Leaf/Stem Juice Skin conditioning; antioxidant A plant juice included for skin conditioning.
Fragrance Fragrance (parfum) Gives the sunscreen its scent.

What's not in ado?

No parabens or phthalates in any product, no sulfates or dyes in the face wash, no adult actives, and no chemical UV filters in the sunscreen.

  • Parabens and phthalates: all three labels say the products are free from them.
  • Sulfates (including SLS) and dyes: the face wash is formulated without them. The American Academy of Pediatrics (AAP) advises avoiding harsh sulfates such as sodium lauryl sulfate in cleansers.
  • Adult actives: no retinoids, no exfoliating AHAs or BHAs (such as glycolic or salicylic acid) and no vitamin C serums. The American Academy of Dermatology (AAD) says these target "issues that children don't have". Citric acid is in the face wash to adjust pH, and polyhydroxystearic acid is an emulsifier in the sunscreen.
  • Chemical UV filters: none, because zinc oxide is the only UV filter. The AAP suggests avoiding chemical sunscreens with avobenzone or oxybenzone, which can irritate young skin.

More in our guides to skincare ingredients tweens should avoid and mineral vs chemical sunscreen for kids.

Does ado contain fragrance?

Yes. All three products list fragrance, last on each label, as the single word "Fragrance", so its individual components aren't named. The sunscreen also lists phenethyl alcohol, which CosIng classes as a fragrance ingredient.

Fragrance gives each product its scent, and there is a trade-off. The AAD says fragrance-free products are gentler for sensitive skin, because added scents can trigger irritation or allergic reactions. A 2026 viewpoint in the Indian Journal of Dermatology, Venereology and Leprology lists fragrances among the common allergens in skincare promoted to children.

If your child's skin is sensitive: ado's products contain fragrance (it's the last ingredient on each label). If your child has eczema, very sensitive skin or reacts to fragrance, patch-test first or choose a fragrance-free option.

To patch-test, the AAD suggests trying a small amount on the skin before using a product on the whole face, and adding one new product at a time.

Are the preservatives in ado OK for children?

The preservatives in ado's face wash and sunscreen are on the EU's list of permitted cosmetic preservatives, each with a maximum concentration, and the most discussed one, phenoxyethanol, has been reviewed with children in mind. A preservative stops bacteria and mould growing once a product is opened. Any ingredient can still irritate an individual child.

  • Face wash: sodium benzoate, the sodium salt of benzoic acid. CosIng lists it in Annex V (entry 1) of the EU Cosmetics Regulation, at up to 2.5% (as the acid) in rinse-off products. We found no opinion on it from the EU's Scientific Committee on Consumer Safety (SCCS).
  • Sunscreen: phenoxyethanol, permitted at up to 1.0% (Annex V, entry 29). After France's medicines agency asked for a lower limit in products for children under three, the SCCS reviewed it. Its 2016 opinion "considers 2-phenoxyethanol safe for use as a preservative with a maximum concentration of 1.0%" and says the safety margin for children "also covers this specific age group".
  • Sunscreen: chlorphenesin, permitted at up to 0.3% (Annex V, entry 50). CosIng lists no SCCS opinion on it.
  • Moisturiser: CosIng classes none of its ingredients as a preservative. Its 1,2-hexanediol, caprylyl glycol and tropolone are listed as solvent and skin-conditioning ingredients.

When should you see a doctor?

If your child's skin reacts, stop the product and see your paediatrician or a dermatologist. The AAP calls a product that stings or burns a red flag, not a sign it's working.

See a doctor if:

  • a rash, redness, itching, swelling or burning appears after using a product, or doesn't settle once you stop
  • your child has eczema or a known allergy and you're unsure about an ingredient on these lists
  • you're thinking of using the sunscreen on a baby under 6 months: the label says to ask a doctor
  • your child's skin keeps reacting to different products

Where can you check these lists?

Each list is printed on the 100 mL tube and in the Ingredients section of the ado Gentle Oat Face Wash, ado Daily Moisturiser and ado Mineral Sunscreen SPF 50+ pages. The Tween's Kit has all three, or see all ado products. Our editorial standards explain how we check facts. Spot a mistake? Email hi@adoskin.com.

Sources

  1. CosIng: the European Commission database of cosmetic ingredients (functions and Annex entries) · European Commission
  2. Opinion on Phenoxyethanol, SCCS/1575/16 (16 March 2016, final version 6 October 2016) · Scientific Committee on Consumer Safety (SCCS), European Commission
  3. The Cosmetics Rules, 2020 (Rule 34: manner of labelling) · Central Drugs Standard Control Organisation (CDSCO), Government of India
  4. A dermatologist's guide to skincare from growing up to glowing up (28 Oct 2025) · American Academy of Dermatology
  5. Trendy Skin Care for Tweens & Teens: Is It Safe? (2025) · American Academy of Pediatrics / HealthyChildren.org
  6. The digital dermatosis: social media's unintended impact on pre-adolescent skincare (2026) · Indian Journal of Dermatology, Venereology and Leprology
  7. Practical Recommendations for Indians on Sunscreen Use: A Modified Delphi Consensus by Indian Sunscreen Forum (PRISM-ISF), J Cosmet Dermatol 2025 · Journal of Cosmetic Dermatology (PMC)

Questions parents ask about ingredients

Is ado safe for kids?

ado is made for ages 7 to 17, with no retinoids, exfoliating acids or vitamin C serums, no parabens or phthalates, and zinc oxide as the sunscreen's only UV filter. Its preservatives are on the EU's permitted list. All three products contain fragrance, so if your child has eczema or very sensitive skin, patch-test first or choose a fragrance-free option, and stop if the skin reacts.

What's in ado sunscreen?

Zinc oxide is the only active ingredient and the only UV filter. The cream base includes emollients and silicones for a light feel, glycerin, silica, oat kernel flour (colloidal oatmeal), feverfew juice, the preservatives phenoxyethanol and chlorphenesin, and fragrance. It's labelled broad spectrum SPF 50+; no PA rating is stated.

Is phenoxyethanol safe for kids?

The EU's Scientific Committee on Consumer Safety concluded in 2016 that phenoxyethanol is safe as a cosmetic preservative at up to 1.0%, and that its safety margin for children also covers that age group. It reviewed the ingredient after France's medicines agency raised concerns about products for children under three. As with any ingredient, stop using a product if your child's skin reacts.

Does ado contain parabens or phthalates?

No. All three product labels say they're free from parabens and phthalates. The face wash is also formulated without sulfates (including SLS) and dyes.

Why does ado use fragrance?

Fragrance gives each product its scent. It's the last ingredient on each label, and the sunscreen also lists phenethyl alcohol, which the EU's CosIng database classes as a fragrance ingredient. If your child reacts to fragrance, choose a fragrance-free option.

Is there oat in every ado product?

Yes. The face wash contains oat kernel extract. The moisturiser and sunscreen contain oat kernel flour, also called colloidal oatmeal.

Complete the routine

  • Step 1 · Cleanse

    ado gentle oat face wash

    Gentle cleansing for growing skin.

    Price ₹849

  • Step 2 · Hydrate

    ado daily moisturizer

    Deep hydration that respects the skin barrier.

    Price ₹949

  • Step 3 · Protect

    ado mineral sunscreen (SPF 50+)

    Gentle mineral SPF 50+ protection for growing skin.

    Price ₹1,499

3 steps · 1 box

The complete routine

Tween's Kit

The complete ado routine in one box: cleanse, moisturise, protect.

  • Cleanse Facewash
  • Hydrate Moisturiser
  • Protect Sunscreen

Price ₹2,699Regular price ₹3,297 Save ₹598

View kit details: Tween's Kit